A long over due packaging project . I loved doing it , I had a great time , I also discovered that I can't stand people that don't bother to try .
The breif was to package and design a new soap called Anbar that looks like a stone with the logo within the soap.The audiance was a young afluant woman who would shop in a place like Harvy Nicks.
The idea behind this project is to go back to basics.Amber comes from wood that is buried then mined from rock thousands of years later .I wanted to give the excitment of breaking open and discoverie as if you were mining for amber .
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